If you haven't heard of English group La Roux, you're definitely not British or an overzealous music nerd, because overseas, they're huge. And with good reason. Ben Langmaid's blend of synth-heavy, über-kitsch electro pop with Elly Jackson's ethereal tone boasts some of the catchiest hooks on the alt scene since Lady Gaga was relatively undiscovered (not to say I told you so). Their sound is a one-off of The Gossip with more mainstream sensibilities. Admittedly, their lyrics can fall into the trap of easy rhymes and trite imagery, but their hooks hit where it counts. Off their self-titled, major label debut, "Bulletproof" is the clear standout. It has one of the better chorus lines I've heard all year as Jackson croons, "this time, baby, I'll be bulletproof." Other noteworthies include "I'm Not Your Toy," which features a heavy 808 sound and calls out, over an uppity, video-game-esque synth line, "you don't like me you just want the attention/I'm not your toy." "In For The Kill" is one of the more solidly produced, pared down tracks with an airy, synth-light arrangement that leaves room for the vocals to harmonize and intertwine beautifully within. My personal choice (it's a grower, not a shower) is the unassuming "Armour Love" that weasels it's way into your brain and won't let up with it's epic, gorgeous melody and raw lyrics. For some solid, soon-to-be-mainstream pop, La Roux delivers in spades. As an added bonus check out Elly Jackson's acoustic version of "Quicksand."
Quicksand (Acoustic)
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